Bernard James (@bernardjames) is a Brooklyn-based jewellery dressmaker who’s taking a look to “redefine luxurious” along with his chic items that seamlessly mix creative innovation with fine quality workmanship. On this episode of In The Know Taste: Changemakers, James stocks how his NYC upbringing helped encourage his ingenious procedure, in addition to how he leads with an consideration to element and an purpose to encourage.
Born and raised in Brooklyn, New York James is continuously drawing inspiration from his upbringing. “Rising up in Crown Heights, but in addition going to university within the town, I noticed numerous other worlds,” James tells In The Know. “It’s in reality attention-grabbing to discover the diversities between issues, items, folks, personalities.”
The range and multilayered nature of New York Town is obviously offered in James’ jewellery, whose designs are filled with deeper meanings method past the outside. “I might describe my paintings as items of artwork, extra than simply jewellery,” he says. “I all the time need to create gorgeous items that specialize in high quality and that specialize in pieces and artifacts that may final a life-time,” James says. “It’s in reality redefining what luxurious is for a new technology.”
James were given his get started within the model trade, running in a neighborhood of designers within the SoHo group of Big apple. “All of us got here from other boroughs of the town, however all kind of met and simply collected at this one position,” James explains to In The Know. “And that was once a in reality particular factor for me as a result of garments and equipment become extra than simply their bodily shape, but in addition an emblem of what unifies other folks.”
To James, jewellery is a chance for folks to specific themselves, telling tales impressed by way of their previous. “I believe jewellery is this type of private accent, it’s this type of private factor that we put on,” he explains. For instance, James’ contemporary Vegetation Assortment is encouraged by way of the Brooklyn Botanic Lawn, a place that James frequented each as a child and as a tender grownup.
James all the time preferred the stark distinction between the lawn and the town that surrounded it. “You’ve gotten all this lush greenery, those gorgeous blooms which can be a pointy distinction to the just about brutalist concrete development that I grew up in,” James tells In The Know.
James’ different designs each and every have identical ranges of purpose, and by way of making the jewellery by way of hand, James can make sure that the meanings in the back of the designs are neatly offered. “I think love it’s this type of particular factor to have craftsmen’s palms at the product,” says the dressmaker. “So that you comprehend it’s made with purpose, it’s made with element.”
A great instance of James’ consideration to element is the Vitae Ring, which is encouraged by way of the cyclical nature of lifestyles. The hoop is comprised of a unique piece of steel, to represent lifestyles, however there’s an abrupt, exhausting edge, which is supposed to constitute loss of life.
“The speculation is that after folks put on that ring, you are feeling that arduous edge, and you are feeling the feeling of that,” James explains. “And you’re reminded whilst you put on it that you just will have to are living lifestyles to the fullest.”
James’ designs are surely trendy, however it’s the significant story-packed main points blended with the standard of labor which can be serving to James increase the ingenious possible for nice jewellery.
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